Brazil’s women’s national team has won 9 out of 10 Copa América titles. A record so dominant, it’s almost unreal. Almost.
To honor that legacy, Nike turned their story into a bedtime tale to keep opponenets awake — a dark, surreal take on Latin America’s most haunting football myth: Canarinha.
In this continent, nothing keeps rivals up at night like Brazil.
This isn’t fiction. It’s a haunting.
Wieden+Kennedy, São Paulo
CCO: Rodrigo Jatene
GCD: Felipe Paiva, José Ferraz
CD: Andrea Souza, Caio Muratore, Gabi Marcatto
Creatives: Guilherme Pinho, Wagner Montanher
Producer: Fernanda Moura, Mayara Jorge
Strategy: Rafael Trevisan, Karen Rodrigues
Production: Dirty Work
Director: Faga Melo, Gustavo Leal
Audio: Evil Twin